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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Ephemera Collection</text>
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            <description>An account of the resource</description>
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                <text>In 2009, BBRM staff and volunteers began the archiving of this collection, with the arranging of objects chronologically (1935 – 1995) and the purchasing of proper archival storage materials. In 2011, an oral finding aid with provenance was constructed by conversations between University of Alabama School of Library and Information Studies (UA SLIS) volunteer Lindsey Reynolds (now at University of Georgia, Athens Library) and BBRM Director Bob Friedman. In 2013 and 2014, those interviews were transcribed by UA SLIS volunteer Michael Mitchell (known affectionately as the MMT).  For each object, the original finding aid conversation has been added and can be found in quotes in the description section. As of the most recent online uploading in August, 2019, the Ephemera Collection consisted of eight boxes containing 413 folders with approximately 850 files, spanning the period 1935-1989.</text>
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    <description>A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.</description>
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              <text>Audience Estimates in the Birmingham ARB Radio Market, American Research Bureau</text>
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          <name>Description</name>
          <description>An account of the resource</description>
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              <text>Box 6 Folder 18: "Ok, this is folder 18, and what it is is rating sheets, one for May of 1972. Well, they’re both for May of 1972. One for Monday through Sunday and one for Saturday, for 3 to 7 on Saturday. Saturday and Sunday. One’s weekends and one’s Monday through Sunday. Well, I take that back. There are some weekends on some. But what this really is is a view of the station’s broadcasting from the vantage point of the American Research Bureau, which we said earlier was a precursor to Arbitron, as to how these stations were doing in their average ratings with various definitions of rating. WAPI, with the exception of WENN radio, WENN was number 1 simulcasting with FM. WENN-AM was number 1 in 1972 with average persons listening, way more than most. Average persons…. Alright, it was quite a contest. WJLD was right up there too. WSGN was very popular. Yeah, I’m not…. Correction. WENN-AM was not number 1. Looks like number 1 was WYDE, but it depends on what you’re looking at. What rating slot and what time slot as well. Anyway. Rating sheets from 1972 for Birmingham radio for the researcher.  From the WJLD files."</text>
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      <name>1970s</name>
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      <name>WSGN</name>
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      <name>WYDE</name>
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